Last updated: May 1, 2023
Tribute Store ("we," "us," "our") is committed to protecting your personal information. This Privacy Notice describes the personal information that we collect about you, how we use and disclose this information, and the steps we take to protect this information. For purposes of this Privacy Notice, (a) "personal information" means any information that relates to you as an individual and could reasonably be used to identify you and (b) "Tribute Store," "we," "us" and "our" each refer to the legal entity specified in the "Applicable Entity" section this Privacy Notice below. This Privacy Notice applies to our collection and use of personal information through this website and any related websites, applications, tools, or platforms (the "Services"), as well as through any other means where a link or reference to this Privacy Notice is provided at the time of collection.
1. Our Services
Tribute Store is an ecommerce store offering certain funeral-related and other memorial products that give friends, family members and others the opportunity to express their condolences to those who are experiencing or have experienced a loss. Our ecommerce store may be embedded into or otherwise linked to by or accessible from a website that we or our affiliates provide to funeral homes and other funeral professionals ("Clients").
In connection with Tribute Store's business, Tribute Store may collect and store personal information regarding individuals who visit and utilize the Services ("Tribute Users"). This Privacy Notice applies to Tribute Store's collection and use of personal information from Tribute Users and other individuals who interact directly with the Services, including Clients, but not to Clients' use of such personal information.
2. Personal Information We Collect
When you access or use the Services or otherwise interact with us, whether as Tribute User or other individual, we may collect certain categories of personal information about you from a variety of sources. Categories of personal information that we may collect from you directly include:
Categories of personal information that we may collect automatically when you use the Services include:
We use Google Analytics to collect and analyze information about use of the Services and to help us understand activities and trends. This includes use of Google Analytics performance reports relating to demographics and interests. As part of this service, we share a unique identifier with Google Analytics. You may opt-out of Google Analytics by installing a Google Analytics opt-out browser add-on available for download here: https://tools.google.com/dlpage/gaoptout.
Finally, we may collect personal information pursuant to a legal or contractual requirement, and failure to provide such information may impact our ability to fulfill our obligations.
3. How We Use Your Personal Information
We may use the personal information we collect for the following purposes:
We may also aggregate, anonymize, or otherwise de-identify your personal information and use it for any purpose permitted by applicable law.
Some jurisdictions require that we determine a "lawful basis" for processing personal information. Where such requirements exist, we rely on the following lawful bases for our processing activities: that you have consented to the processing; that the processing is necessary for the performance of our contract with you; that we have a legal obligation; or that we have a legitimate interest in providing and improving the Services and managing our business operations. Clients determine the lawful basis for processing personal information of users of functions or features of their websites.
We may also allow certain third parties such as advertising, analytics providers, and widget providers to place cookies in order to collect information about your online activities over time and across different websites when you access or use the Services. Currently, various browsers offer a "Do Not Track" option, but there is no standard for how "Do Not Track" should work on commercial websites. Due to the lack of such standards, the Services, including this website, do not respond to "Do Not Track" consumer browser settings.
5. How and When We Disclose Your Personal Information
We may disclose your personal information to the following categories of recipients, to be used only for legitimate purposes in keeping with this Privacy Notice:
6. Security, Retention & Transfer of Personal Information
We have implemented and maintain commercially reasonable and appropriate technical and organizational measures designed to protect the confidentiality, integrity, and security of your personal information. Please note, however, that no security measures are perfect or impenetrable. We therefore cannot guaranty and do not warrant the absolute security of your personal information. We retain your personal information for no longer than reasonably necessary to fulfill the purposes for which we collected it or to comply with the law, prevent fraud, facilitate an investigation, defend against legal claims, or exercise our legal rights.
Depending on your location, the personal information we collect about you may be transferred to a jurisdiction that does not provide the same level of protection of personal information as the jurisdiction in which you reside. Among other places, personal information may be transferred to, and stored in, Canada, Australia and the United States. Transfers from the European Union to Canada are made pursuant to European Commission Decision 2002/2/EC, which determined that Canada is considered as providing an adequate level of protection of personal information.
7. Your Choices & Rights
You may decline to share certain information with us, in which case we may not be able to provide to you some of the features and functionality of the Services. Once you have registered for an account with us, you may update, correct or delete your profile information and preferences at any time by accessing your account preferences page through the My Account tab. If you do not wish to receive marketing communications from us, you can opt-out by using the unsubscribe process provided or described in any such communication, but you may still receive transactional or administrative communications from us. Although your changes are reflected promptly in active user databases, we may retain all information you submit for a variety of purposes, including backups and archiving, prevention of fraud and abuse, and analytics.
Depending on your location and subject to local law, you may have certain rights with respect to your personal information. These may include: the right to access, correct, and delete your personal information; the right to restrict or object to our use of your personal information; and the right to receive a portable copy of your personal information in a usable format. If you provide us with consent to use your personal information, you may withdraw that consent at any time, however, such withdrawal will not impact the lawfulness of our use of your personal information based on your consent up to that point.
To make a request related to your personal information or otherwise exercise your rights, you may contact us using the contact information provided below. In order to fulfill your request, we may require additional information from you. We will respond to requests within the relevant time periods established by applicable law. We are committed to finding a fair and reasonable resolution to any request, concern, or complaint you bring to our attention. However, if you are unsatisfied with our response to your request, you may have the right to lodge a complaint with applicable governmental authorities, subject to local law.
8. Children's Privacy
We do not knowingly collect or maintain information from persons under 16 years of age ("children"), and no part of the Services is directed to children. If you are under 16 years of age, then please do not use or access the Services at any time or in any manner. If we learn that information has been collected through the Services from children and without verifiable parental consent, then we will take the appropriate steps to delete this information. If you are a parent or guardian and discover that your child has provided us with personal information without your consent, please contact us using the contact information below to request that we delete the information from our systems.
9. Applicable Entity
All references to "Tribute Store," "we," "us" or "our" in this Privacy Notice refer to the applicable entity specified in the table below, which is based on the location of your primary residence (or if you are a business entity, your domicile) and the type of products and services you engage with in connection with your use of the Services:
Your Primary Residence or Domicile
Applicable Contracting Entity
All products and services
Tribute Technology Canada, ULC, a British Columbia unlimited liability company
United States and the rest of the world outside Canada
All flower and memorial tree products and related services
Tribute Store US, LLC, a Delaware limited liability company
United States and the rest of the world outside Canada
All other products and services
Tribute Technology US, LLC, a Delaware limited liability company
10. California Residents
Supplemental to the above, the following additional information pertains to California residents only:
We do not sell personal information, nor do we share personal information with third parties for those third parties' direct marketing purposes.
11. Your California Privacy Rights
As a California resident, you have the following rights with respect to your personal information:
Finally, you have the right to not be discriminated against as a result of exercising your privacy rights. Accordingly, unless permitted by law, we will not deny you goods or services, charge you different prices or rates for goods or services, provide you a different level or quality of goods or services, or suggest you will receive a different price or rate for goods or services or a different level or quality of goods or services.
To exercise your rights, you may contact us using the contact information provided below or call 1-866-447-0312. In order to fulfill your request, we may require additional personal information for purposes of verifying your identity. If you make a request through an authorized agent, we may require additional information to verify your authorization of the agent.
12. Changes to Privacy Notice
We reserve the right to make changes to this Privacy Notice at any time, without notice. We will notify you about changes that significantly impact our use of your personal information by placing a prominent notice on this website or by sending you an email. Please revisit this page periodically to stay aware of any changes to this Privacy Notice. For the avoidance of doubt, disputes arising hereunder will be resolved in accordance with the Privacy Notice in effect at the time the dispute arose.
13. Contact Us
Please contact us with any questions, comments or concerns about this Privacy Notice or our use of your personal information by email at firstname.lastname@example.org or by mail at:
2501 Parmenter Street, Suite 300C
Middleton, WI 53562